Who says air travel has to be miserable and without style? We worked with Hartmann to open their flagship store on Madison Avenue and create an event that would celebrate their new line of luxury travel products while highlighting their rich industry heritage.
Guests were transported into a luxury world of travel where every airport element is glamorous and the experience is seamless and inspirational. From deep wood and gold accented x-ray machines to a baggage claim conveyor transformed into a fashion runway.
Attendees were guided through Hartmann’s heritage and introduced to their newest line of modern products which were showcased throughout the space and carried by models, on and off the runway.